Friday, February 10, 2012

Jour.4460 Blog #4: Grab a donut and share it with the world


I would have never thought that food and social media would be such a great fit. After seeing the PR Daily article on how Donuts help explain social media, deliciously, it sums up social media in a way everyone can understand it.

 With social media sites like Twitter, FaceBook, Foursquare, Instagram and many more, people can let the world know exactly what it is they are doing and where they’re at by updating their status, hashtags, and pictures. All of the social media sites that everyone is most familiar with and even the new ones are all becoming more popular in the business world. They are great tools for you to connect with people on a professional level.  Social media sites are a great way to get quick and important information out to a bulk of people without sending multiple emails.
I never would have thought I could get used to Twitter, but now, I find myself on it more than FaceBook. It’s crazy at how fast social media has grown in the last couple of years. Like the article and the picture show, there’s now a social media site for everything: sharing pictures, sharing your skills, and sharing your ideas.

With social media sites, we can be connected with everyone around the world in more ways than ever. If I want to connect with people who are talking about music or food for example, all I have to do is hashtag those words in Twitter. If I want to connect with a public relations professional in New York, I can do that on Linkedin. If I ever want to find a quick and easy recipe, Pinterest is already saved to my favorites. Then if I want to see a step-by-step tutorial on someone using the recipe, Youtube is where I go.

According to adage.com, “Facebook, Twitter and YouTube are now considered cornerstones of most social-media strategies in larger companies. Ninety-four percent of respondents said Facebook is one of their top three social media platform priorities. Twitter was second with 77%, and YouTube trailed with 42%.”

Social networking is becoming so big now, that more and more people consider it a necessity in the work place. It’s become a part of their lifestyle. A recent study showed that “56 percent of college students said that if they encountered a company that banned access to social media, they would either not accept a job offer or would join and find a way to circumvent corporate policy. So in reality, social media access plays a big key factor in whether someone accepts a job or not.

So lets face it, social media is growing and will continue to keep growing. So whether it’s a donut or another pastry of your choice you want everyone to know about, take a picture, upload it on Youtube, update your status, and share it with your followers.


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